Google to Shut Down Google Reader
The truth is this: Google destroyed the RSS feed reader ecosystem with a subsidized product, stifling its competitors and killing innovation. It then neglected Google Reader itself for years, after it had effectively become the only player. Today it does further damage by buggering up the already beleaguered links between publishers and readers. It would have been better for the Internet if Reader had never been at all.
Crazy strategy: we give you a free service, you get used to it, we control it, you become addicted to it, we discontinue as per our wish, you are abandoned!